Hot Sauce Is Super Hot Right Now
Hot sauce is hot right now
For a company in the business of making our food not taste bland, this is probably a pretty smart move. Data from IBISWorld reveals that the hot sauce industry in the US has grown at more than triple the pace of the rest of the condiment industry since 2010. On top of that Cholula is one of the most popular brands, even edging out other hot sauce heavyweights Tabasco, Sriracha and Frank’s according to data from Instacart.